Frequently Asked Questions

Customer Service
Frequently Asked Questions

1. What does CapeCodLodgings.com have to offer for online exposure?

CapeCodLodgings.com offers your lodging:

A listing with a website link
A picture of your lodging
A Google map of your location
Consumer information and description, slogans and awards
An inquiry feature for functions, meetings or receptions
For one annual fee, your lodging will be listed on TWO websites, CapeCodLodgings.com and CapeCodHotelsandMotels.com

In addition, we offer optional:

Front page Featured Listings which generate much more activity and exposure
A Lodging of the Month option (pending availability)
Facebook and Twitter links
A monthly profile of one of our innkeepers along with his or her recipe
A jobs posting feature at no additional cost to you
An events feature where we will profile events our clients participate in
A promotion feature is available to online visitors where you can publicize special offers, packages and discounts

2. Why advertise on CapeCodLodgings.Com?

Your Lodging is displayed 24 hours a day, 7 days a week, 12 months a year all over the world. This gives Your Lodging exposure like NO other advertising media can.
Your Lodging can publish any basic information and content in color, immediately without ANY delays and always in prime position with NO printing, NO setup or NO distribution fees.
Your Lodging will not be charged for any changes and we do all the work. Compared to other forms of advertising, we’ll process changes to Your Lodging page, not in a week or a month, but immediately.
Your Lodging can reach an audience of over 100 million. According to the Pew Internet & American Life Project, in 2008 over 72.5% of the U.S. population was online (that’s OVER 220 MILLION Americans), and 70% of them use the Internet everyday. This means that most of your customers are looking for lodgings online, and many of them use CapeCodLodgings.com to find a good place to stay.
Your Lodging’s target market is instantaneous and ready to become your customer because they click on CapeCodLodgings.com specifically looking for a Cape Cod lodging, resulting in a high customer conversion rate.
Your Lodging Internet advertising medium costs LESS than 5% of the costs of traditional print advertising. On a cost per sale basis, more businesses are discovering that the Internet generates more sales for their limited advertising budget.
Your Lodging would be one of the local businesses that 70% of consumers find on an online search.
Your Lodging customers visit CapeCodLodgings.com because they have a specific purpose, “finding lodging on Cape Cod”. So we already have your target market looking at Your Lodging online.
Your Lodging is important to us; marketing your lodging is our objective. Therefore we exclusively promote lodgings (like yours) on our website and only lodgings. This valuable space is NOT for sale to any other form of advertising.
Your Lodging can be linked to Facebook and Twitter.
Your Lodging’s marketing decisions, even with budget constraints, must take into consideration that individuals searching our website, CapeCodLodgings.com, will simply find your competitors property if you are not there.

3. What makes CapeCodLodgings.com DIFFERENT from our competitors?

CapeCodLodgings.com..

has been competitive on the major search engines for the last 11 years
is the least expensive and most cost-effective of all the lodging directories based on the Cape and offers many more benefits than “just a directory”. The only advertising media cheaper than CapeCodLodgings.com is word of mouth and our web site generates those word of mouth discussions.
provides you more ways to market the advantages of staying at Your Lodging to potential customers in a straight forward presentation with an easy to navigate website.
offers a monthly recipe and biography from an outstanding Cape Cod Innkeeper.
has contests for the best recipe for using Cape Cod products, the best photos, the best cocktail recipes, and many other opportunities for winning gift certificates.
offers the opportunity to post Your Lodging’s available JOBS (at no cost to you).
knows it’s hard to remember everything, so at the start of each season we will email you a reminder to check Your Lodging’s website to make sure everything is up to date.
has owners who are small business people just like you with years of hospitality experience, from working for a major Boston hotel to operating fast casual to fine dining restaurants and administering programs for the airlines. So we understand the importance of providing Your Lodging with the best hospitality marketing website on the Cape by “Taking Hospitality to the Next Level”.

4. How does CapeCodLodgings.com’s pricing compare to newspaper ads?

A typical 2” x 3” newspaper ad costs approximately $180 per week for 4 days exposure, or $45/day. A Premium Package on CapeCodLodgings.com including front page exposure and links to both Twitter and Facebook costs $1.50 per day – and you get a Full Page ad in Color – and your listing is on TWO websites.

5. Do you offer packages in various price ranges?

We have packages starting at $300 for a 12 month listing with a link to your website. If you do not have a website, we offer basic information on your lodging. Options are available for those lodgings desiring additional exposure.

6. Can my page link to both FaceBook and Twitter?

Yes, and there is no additional cost to you when you purchase a Premium Listing.

7. The site does not seem to be working for me. Help!

First, please check out our Site Requirements to make sure that you are using a supported browser and have the necessary features enabled. If you are still having trouble, please contact us.